New Zealand eyes double-digit growth in visitors from India by May 2018

Tourism New Zealand’s annual travel trade event, Kiwi LinkIndia, took place from July 12th to July 14th, 2017 in the country’s national capital, New Delhi.The event served as a platform for Indian travel agents, product managers and planners to interact with New Zealand operators and understand the new developments and

market insights in the tourism sector. It comprised two full day workshops followed by a front line training session for travel agents.

Kiwi Link India 2017 saw participation from 35 tourism operators from New Zealand,four airlines, Immigration New Zealand and Indian delegates from 42 companies.Tourism New Zealand hosted key buyers from around India in New Delhi for the first two days of the event.

During the event Tourism New Zealand introduced the new, improved version of the 100% Pure New Zealand Specialist Programme. The programme features a Gold, Silver and Bronze tier structure, and will provide benefits and incentives for members of each tier such as: access to in-market training webinars and events; Tourism New Zealand’s Explore New Zealand Discount Programme; and 100% Pure New Zealand Specialist branded items.

The revised trade training programme will make it simpler for travel sellers to become NewZealand experts. It will enhance their knowledge of New Zealand through online and in-person training and provide an opportunity to potentially increase their sales and referrals.

Their details will be listed on Tourism New Zealand’s website, further adding to their readibility. Speaking about the event, Steven Dixon, Tourism New Zealand’s Regional Manager-South and South-East Asia, said: “Kiwi Link India is one of Tourism New Zealand’s biggest trade shows and is very important to us as India continues to be a priority emerging market. The event serves as an ideal platform for us to strengthen relations with our stakeholders in the Indian travel trade.”

Steven Dixon, Regional Manager,South and South-East Asia at Tourism New Zealand Credit - Tourism New Zealand India is a priority market for New Zealand and is demonstrating strong growth. In the year ending April 2017 there were 53,792 Indian visitors to New Zealand, an increase of 14.6% on the previous year.









FAST FACTS


  • India is a priority emerging market for Tourism New Zealand and is among the top 10 source markets for international tourists.

  • For the year ending May 2017, total arrivals from India exceeded 50,000 (54,928) representing an increase of were up 15.2 per cent while holiday arrivals were up 10.3 per cent (26,320)

  • Total length of stay of Indian travellers in New Zealand for the year ending May 2017 is 48.3 days with holiday being 12.4 days