Switzerland Tourism appoints Ranveer Singh as Brand Ambassador for India

Switzerland Tourism has appointed Bollywood actor Ranveer Singh as its Brand Ambassador in India. Singh, who indulged in a variety of experiences on his recent trip to Switzerland, will now be in charge of promoting Switzerland Tourism’s campaign for 2017, Nature wants you back! With this development, Singh becomes the first Indian Ambassador for India.


Commenting on his role, Singh said, “Switzerland has always been known for its serenity and its natural beauty, but what surprised me were the adventures in store for me when I visited. Going to Switzerland has always been my dream. After all it’s a country made famous by Yashji! And now I look forward to my next trip as official Brand Ambassador in winter. I’ve been told it’s like visiting an entirely different country.”


Claudio Zemp, Director – India, Switzerland Tourism said, “Being a versatile energetic and adventurous personality, Ranveer explored and enjoyed all that Switzerland has to offer. His passion and excitement for the country is what compelled us to request him if he would take on the mantle of Brand Ambassador to which he enthusiastically agreed. Switzerland has always made for a picturesque and mesmerising holiday experience with its terrific natural beauty. With Ranveer on board we would like to showcase the multifaceted holiday experience that is Switzerland.”


Ritu Sharma, Deputy Director, Switzerland Tourism India, said, “Switzerland is a perfect place for a complete holiday experience that will leave you spellbound for days. Tourists look for a blend of sightseeing, relaxation and adventure together with easily available accommodation and good food and welcoming hosts.  And that is exactly what Switzerland offers with its, snow-covered mountains, crystal clear lakes, various nature excursions, its superb public transport system, its boutique cities and culinary indulgences. This is already well known to the Indian tourist, but what Ranveer discovered is the other more active side of Switzerland with its many heart thumping experiences like sky diving, heli-skiing, kite surfing, river rafting, cannoning, etc. Holidays in Switzerland always create memories that last a lifetime and everyone that visits falls #inlovewithswitzerland.”